Easterland
Hamleys 2024
I developed and pitched a selection of concepts for Hamleys Easter seasonal campaign. My research project and sketches were well received by the senior management, and I was invited to take over this responsibility from an external agency. I illustrated the artwork using adobe illustrator and then collaborated with an external agency to add lighting, and build a look book for the season.
I continued to work with my team to produce and distribute visual merchandising materials and paper accessories for in-store giveaways.
