New Laws Science channel is aimed to explore and explain new discoveries in the world of science. I was set the project of branding the fictional channel ready for its launch. In response to the brief, I created a brand logo, an animated sting a piece of direct mail and a brand awareness website. The imagery I designed revolves around the theme dissecting science, visitors would be encouraged to ‘peel back’ the layers of science.
Promotional Sting
Brand Awareness Website
Following the theme of peeling back the layers of science, I designed a brand awareness website modelled on the inside of an apple mac computer.